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The Internet has really opened up a lot of possibilities to business owners, whether they own a large corporation or a small mom-and-pop shop. No longer is all marketing done by newspaper ads or word of mouth. Instead, business owners are going online to get the word out about their companies. And a great way to do this is through social media sites such as Twitter. Twitter is quite popular for both personal and professional users. It is set up to allow for several conversations to take place among individuals with common......

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If you need to create a website, do not stick to the boring basics. Why not be a bit creative when it comes to the design? The website that you are creating should tell people a little bit about you, or your company, or whatever it is that you want to tell the world about. Website designers are really creative and have come up with a lot of ways to spice websites up. I have compiled a list of links to some really interesting looking website designs. The ones I have chosen......

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How is your website performing at the moment? People should be landing on your site and doing a few things. Buying your products would be nice and that is what you should be aiming for, but even if they are not it’s important they sign-up to your email list so you can keep in contact with them even if they don’t come back to your site. They should also be reading your articles because when they find out what great information you’re giving out for free it will make your paid products......

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The holy grail of all social media marketing is of course increasing traffic and creating customer conversion. While almost everyone knows about the benefits of Facebook and Twitter, a lot of people overlook some of the more popular niche social networking sites. One social networking site that has an amazing amount of potential for increasing traffic is Pinterest. Pinterest is basically a Facebook for hobbyists of all kinds. This site aims to connect creative hobbyists with other people to share, collaborate and build projects. While this may not seem like an ideal......

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SEO in today’s marketplace is a major focus for many businesses. It enables them to continue generating free traffic without a direct monetary investment. This means that over the long term things become more profitable. However you should know how to do an SEO audit so you can see exactly where your website is and where you want it to be. Below are four large factors that can drastically improve how your website performs within the search engines....

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Many bloggers are discovering the benefits of accepting guest posts on their blogs. Some allow guest posts because they are becoming burnt out, while others invite guest posters to increase their blog following. Allowing other people to guest post on your blog can be risky, but most bloggers have found that it’s usually a win-win situation for them and their guest poster....

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An effective email – one that engages users – is a happy balance of 4 key elements: incentive, benefit, anxiety, and friction. Two need to be maximised, two need to be minimised – and each can be addressed in the form of a question your reader might ask… Incentive: What’s in it for me? The key question to address for a recipient looking at your email is: So what? The user wants to know what they’ll get in exchange for devoting some of their precious time to your message (and staying on......

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We have always heard that Google searches for fresh and high quality content, and also advises writers to write only for the readers and not for the search engines. Especially, since the Google Panda update, it is essential for any website or blog to have high quality content to get a good page rank on Google. The question here is ‘what is high quality content, according to Google?’I researched on this particular topic for many days, and found some important information that can help you. Let’s have a look:...

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