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One of the best ways to really engage visitors through Facebook is by having a contest which allows the visitors to vote using the Facebook pages. If you just look at the result of the incoming traffic due to the visitor posting on his/her Facebook page, usually asking his/her friends to vote, you might see an all-time high in your traffic. This is one of the most effective ways to boost traffic at no cost and expose your website to new visitors. Ultimately, your website will end up with more shares and......

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With so many websites available on the Internet these days, it is not wrong to say that some of them don’t get any visitor at all. Even the Pareto principle that says – the 80 % of the world’s wealth is held by the 20% of the people can be applied here. 80 % of the web users will go to 20% of the website. With plenty of websites available, it is very difficult to get the undivided attention of people. The World Wide Web has become overcrowded with websites ranging from social networks,......

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Social media is currently one of the most popular ways of marketing, promoting and building a brand. With the popularity and profits promised to so cial media sites, they have also become a popular business. This means that new social media sites are popping up nearly daily that promise to be the next big thing in social media. It is easy to see the marketing power and potential that social media offers. However, not all social media sites are built for business use. These are five of the most popular social media......

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More and more people are thinking of using online services and facilities to do business these days. This means that demands for services such as online marketing are also increasing. The good thing with online business is that you can opt to do your own marketing without having to get the services of another contractor to help you out. However, this often takes a lot of effort and learning, and this is why most people would rather pay someone else to do such work. If you are thinking of providing such services,......

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Over the last two years their have been more than 20 Google Algorithm updates which has damaged many online businesses and there are expected to be more changes in 2013. However, digital is essential for many businesses to survive so it is important to understand where and when you can make digital work for your business. Concerntrate on building your brand The best companies are the ones that have a strong trusted brand. If you build your brand then you will always be found online and a strong brand is one that......

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If you want to improve your SEO, services like Google Analytics can provide you with valuable information. It will tell you, for example, not just the sites your visitors come from, but also the pages that they visit while they are on your site, and in what order. In the end, this information will determine who your target audience is and what the most efficient way of reaching them may be....

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You have successfully bought a domain to set up an online business. You have really worked hard for getting the good design and Google’s ranking. At the final point, you have succeeded in your business. So, is it all over?  When you think about your online business success, the first thing that strikes your mind is the Google ranking. Yes. Each and every business owner likes to bring their own website to the top of Google. A rich business owner can choose advertisement, whether it is an online advertisement or TV ads,......

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Dear Marketers, so you have tried out the new social media-marketing site – Facebook. Well, are you reaping profits with it? Yes, well that’s good to hear. But, are you satisfied with what you are getting in return. No, Ok. Do you know there is something that you need to improve internally in your Facebook business page, to gear up the sales and marketing aspects? That is what we are going to tell you here in this article. Nothing extra to make you confused, just 5 simple tips to promote your Facebook......

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Educators who use the Internet as a teaching resource know the incredible benefits the web can provide. Social media in the classroom has only recently been implemented, but the teachers who use these sites understand what a powerful tool it can be. The Internet on its own offers countless opportunities for researching, sharing and hands-on learning. The Internet can even put unemployed teachers back to work. With so many free materials available to teachers, the Internet is the best way to engage modern students. Social media is a powerful tool when it......

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The term link bait refers to any web-based content or feature, within a website, designed for the purpose of gaining attention or encouraging others to link to the aforementioned website. As defined by Google software engineer Matt Cutts, link baiting is essentially anything [intriguing] enough to catch people’s attention. Due to that, actually using link baiting as a tool can turn your marketing campaign into something notable, as the tactic has roots in viral marketing. With link baiting, however, you run the risk of mistakenly attracting attention in a negative way; you......

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